Rihanna has become a new face perfume j'adore dior by changing Chalisa Theron

Brand fans have reacted differently to the news about the new face of the legendary aroma. 36-year-old Barbado singer and businesswoman Rihanna, who reached the status of billionaire, has become a new face of the aroma of J'adore from Dior. The luxury label announced a new partnership on Tuesday on Instagram by posted a photo of a singer dressed in a black cap, dark glasses, textured jacket and jewelry.

"The Crristian Dior perfume company is genuinely glad to welcome Rihanna's icon, whose versatile talents, amazing beauty and universal appeal are now embodying the J'ADORE world," the signature says. "The aroma I knew and loved so long means so much for women. I look forward to join this adventure and make it a contribution through my world, my history, my roots, as well as my creativity and my femininity" , - the singer said for her part. The news has caused mixed feelings from users.

While some were delighted with Rihanna in a new quality, others are nostalgic for Charlize Theron, which has been an ambassador of aroma for about 20 years. "The right choice, it is the best in everything that makes", "I love it, but for me Queen Jador will always be chaliz," - writes in the comments. According to Harpers Bazaar, Charlize Theron actress remains in the Dior family and is now the ambassador of the French Fashion House for Skin and Decoration Fashion.

The legendary aroma of Dior Jadore was released almost 25 years ago, 1999. It contains a seductive mixture of notes of pear, magnolia, musk and blackberries. Jadore has since generated several iterations, including a non -alcoholic version called J'adore Parfum d'Eau and J'adore L'Or, a purest version, rethinking Francis Kurkjian, perfume creative director Parfums Dor.

Although some may be surprised, Rihanna's partnership with this brand also seems natural to many others who have noticed her constant presence at the Dior fashion shows. In 2016, she also worked with a brand on a collection of glasses, becoming the first black celebrity-Ambasador Leibla. In addition, Rihanna is not a beginner in the world of fragrances. Together with Parlux perfume House, she released a collection of 11 fragrances, the first of which was released in 2010.

And after social networks have exploded that the singer smells incredibly, rumors have crawled that she is a fan of love, Don't be. Shy from Kilian, warm flower gourmet aroma. Then, in 2021, she enabled fans to really smell it: her first aroma under the brand of Fenty Eau de Parfum was sold within a few hours after launch, and then again and again, and is now available both in a full-size and road format. , as well as in the form of flavored body cream.