As it is specified, the poster depicts Russian President Vladimir Putin, who goes with naked breasts on the bull, which is the company's logo. So activists protest against the fact that energy drinks are still supplied to the aggressor country. According to Kronen Zeitung, activists, in addition to the protest rally near the headquarters, also turned up to 670 Red Bull athletes, representing different sports. They urged them to help the company completely leave Russia.
"By doing this way [remaining in the Russian market], you give the legitimacy of the Kremlin regime," activists say in their address to the company. In response to the action, the company said that Red Bull stopped all marketing and stopped investments in Russia in early March 2022 and complies with all the sanctions of the European Union and the USA. We will remind, on October 22 at the age of 78 the Austrian billionaire and businessman Dietrich Mateshitz died.
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